Blue Diamond Resorts reaffirmed its commitment to sustainability by actively participating in Earth Hour on 23MAR. With over 60 resorts, guests, and team members participating in the initiative, Blue Diamond Resorts demonstrated its unwavering dedication to environmental preservation.
Earth Hour marks an annual tradition for Green Globe Certified Blue Diamond Resorts, during which the group takes proactive steps to reduce energy consumption by powering down non-essential lights across its properties for one hour. This symbolic gesture underscores Blue Diamond Resorts' ongoing efforts to minimize its ecological footprint and champion eco-conscious practices.
At each participating resort, staff members orchestrated a series of captivating activities to educate guests and underscore the importance of environmental stewardship. Guests were invited to partake in beach clean-up initiatives, contributing to the preservation of marine ecosystems and assisted in planting greenery all around the resort, adding to its natural beauty. Non-electrical acoustic performances provided entertainment without impacting energy consumption. An enchanting LED light show and a fashion runway featuring garments crafted from recyclable materials further emphasized the company's unwavering commitment to sustainability.
Sustainability isn't merely a goal at Blue Diamond Resorts; it's a core principle that drives its operations. With eight distinct brands in its portfolio, including Royalton Luxury Resorts, Hideaway at Royalton Resorts, and Planet Hollywood Beach Resorts, the brand is dedicated to integrating eco-friendly practices across all its properties.
From reducing energy and water consumption to minimizing waste and supporting local communities, sustainability is woven into every aspect of its operations. Select Mexican resorts, participate in turtle and marine life preservation efforts. Additionally, resorts in Mexico and Jamaica feature dedicated composting areas. Moreover, the brand donates surplus food to local farmers and eco-gardens in select resorts, further contributing to its commitment to environmental stewardship and community engagement.
Alejandro Rodriguez del Peon, Director of Marketing and Public Relations for Blue Diamond Resorts, emphasized the significance of Earth Hour, stating, "As custodians of some of the Caribbean's most breathtaking destinations, it is our duty to safeguard and preserve our natural environment. Earth Hour serves as a poignant reminder of our responsibility to future generations."
To learn more about Blue Diamond Resorts, please visit www.bluediamondresorts.com.
