Visit Myrtle Beach has named Pulse Travel Marketing as its newly appointed agency of record in Canada. The new Visit Myrtle Beach - Canada team will promote tourism to Myrtle Beach, collaborating with key partners to devise impactful campaigns.
This new collaboration aims to elevate Myrtle Beach's prominence, particularly in Ontario and Québec, building upon the foundation set over the past 14 years by Kimberly Hartley of Travel Solutions by Design.
“Pulse Travel Marketing has a great history of delivering exceptional strategies for clients in travel and tourism and stood out in the RFP process with their bold, creative thinking. Our task force selected Pulse based on their expertise and market knowledge, and their ability to continue building on our past successes to help us meet our goals in the years ahead,” said Karen Riordan, Visit Myrtle Beach president & CEO.
Pulse appointed Rebecca Seeds as the account manager for Visit Myrtle Beach in Canada. Operating from the Toronto office, she will spearhead the account, with backing from Sylvie Madore in Québec and the PR and marketing teams.
"We are eager to take risks, push the boundaries and raise expectations in the process," expressed Sana Keller and Annika Klint, the duo behind Pulse Travel Marketing. They added, "Canadians have always loved Myrtle Beach as one of the closest warm water beach destinations due to the 60 miles of pristine coastline, including six wide, beautiful beaches, loads of attractions and activities, over 90 golf courses, a range of accommodation for every price point, and over 2,000 restaurants."