Tourism New Zealand is extending an official invitation to international visitors with its new global campaign - If You Seek - which is live now. The campaign comes shortly after the country reopened its borders to international tourism.
According to a press release, the campaign is designed to intrigue audiences and captivate the viewer through "alluring perspectives" of New Zealand’s people and places. The campaign is comprised of 18 short films and digital content, now live across YouTube, Connected TV, Facebook, Instagram, Pinterest, and Spotify, in addition to other platforms.
Aotearoa New Zealand is a place for those who pursue meaningful connections with culture, people, and the environment,” says René de Monchy, Chief Executive of Tourism New Zealand. “Those curious manuhiri [visitors] are rewarded with a rich experience of our beautiful country and are met with manaakitanga [a deep expression of hospitality and reciprocal understanding/connection]”.
For information, visit Tourism New Zealand's web site.