Railbookers Launches First-Ever Switzerland Week

Railbookers

Railbookers, in collaboration with Swiss Travel System AG and Switzerland Tourism, is thrilled to announce the launch of its first-ever Switzerland Week, a celebration of all things Swiss kicking off Monday, July 28.

All week long, Railbookers will offer exclusive deals on Swiss itineraries with an extra $100 savings on top of its flash sale – paired with a showcase of the stunning landscapes, legendary trains, and unforgettable experiences that make Switzerland the premier destination for rail vacations. The festivities culminate on August 1 in honour of Swiss National Day. Dive into the celebration at railbookers.ca/switzerland-week.

Railbookers offers the world’s leading portfolio of independent Switzerland rail vacations, partnering with Swiss Travel System AG to offer trains throughout the country, including the famed scenic trains like the Glacier Express, Bernina Express, Gotthard Panorama Express, and GoldenPass Express. In between, Railbookers works with top hotels and sightseeing excursions to offer a complete solution for travellers interested in exploring the country.

“From scaling the iconic Swiss Alps to savoring its famed cuisine, Switzerland truly is the ultimate rail vacation destination with something to offer nearly every traveller,” said Jim Marini, Railbookers Senior Vice President of Strategic Partnerships.

“We’re delighted to continue our ongoing successful partnership with Railbookers,” said Christelle Deillon, Sales and Marketing Manager North America at Swiss Travel System AG.

“With so much to offer in Switzerland, it is invaluable to us having Railbookers as our partner to share their knowledge, expertise and vast array of itineraries, in order to match every traveller with their perfect Swiss adventure.”

Switzerland represents Railbookers’ most popular destination, with nearly 1 in 5 guests including the country in their travel plans. The demand for Switzerland continues to grow as well, with guest departures up 47 percent in 2025 and trending even higher for 2026.

Railbookers currently offers more than 200 different itineraries featuring Switzerland and is continually adding new product based on guest feedback and market trends. For example, newly launched packages in 2025 include new overnight destinations such as Murren and additional options in Grindelwald, activities like a St. Bernard dog experience in Martigny, exclusive lake cruises from Lucerne, new mountain excursions to Schilthorn, and even train-based activities like the Cheese Train from Montreux.

“Our proud, long-standing partnership with Swiss Travel System AG and Switzerland Tourism allows us to continue to showcase the best of Switzerland to our travel advisors and guests,” Marini said. “Whether they’re arriving from a European river cruise or seeking it out as the sole focus of their trip, Switzerland is a bucket-list destination that everyone should experience by rail at least once in their life. Best of all, Railbookers can take them there, whether for a last-minute getaway in 2025, or securing best availability and pricing for 2026 and beyond.”

“We trust Railbookers to help showcase the fantastic transport options available to Switzerland guests, connecting our renowned train system to the buses, trams, boats and more that link our visitors to their hotels and destinations for a seamless Swiss vacation,” added Deillon.

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