The Association of Canadian Travel Agencies and Travel Advisors (ACTA) has found its new president. Suzanne Acton‑Gervais, a seasoned aviation lobbyist, steps into the role following a nationwide search prompted by the March retirement announcement of ACTA head Wendy Paradis — a moment Open Jaw covered alongside industry tributes pouring in for her nine-year tenure.
Acton-Gervais starts 10JUL, 2025.
She brings deep travel sector experience and a strong track record in government relations. She most recently served as Vice President of Stakeholder Relations and Regulatory Affairs at the National Airlines Council of Canada (NACC), and has held senior roles at IATA, ACI World, Transport Canada, and Air Canada.
“I am honoured and excited to take on the role as President of ACTA,” said Acton-Gervais. “This opportunity to represent and serve the members of ACTA aligns with both my professional experience and my deep commitment to Canada’s travel and tourism sector.”
During the pandemic, Acton-Gervais stepped in as interim president of NACC, helping to steer Canada’s airline sector through one of the most turbulent periods ever. It was during this time that she worked closely with ACTA’s Wendy Paradis as part of the Canadian Travel & Tourism Roundtable, a national advocacy initiative for the industry’s recovery.
“Suzanne’s lengthy experience in the travel and tourism sector, as well as her extensive advocacy experience and leadership skills, will serve ACTA members well as the industry continues its recovery and looks to the future,” said Monica Johnstone, Chair of ACTA’s Board of Directors. “We are thrilled to have found a person of this calibre to fill the ACTA president’s role.”
Fully bilingual and a strong believer in lifelong learning, Acton-Gervais also holds a Bachelor of Education with a specialization in Adult Education — an asset that supports ACTA’s long-standing commitment to professional development.
“ACTA plays a vital role in supporting travel agencies and advisors across the country,” she added. “I’m inspired by the opportunity to help guide the association into its next chapter and leading ACTA forward with the continued support of its dedicated and professional team.”
Paradis, who led ACTA through pandemic shutdowns, regulatory battles, and a rebound in travel advisor recognition, offered her full support for the transition.
“We worked alongside each other advocating for Canada’s travel and tourism industry,” she said. “I look forward to working with Suzanne to ensure a smooth handover.”
