Hilton has introduced Hilton for Luxury, a global luxury travel advisor (LTA) preferred partner program exclusive to Hilton’s luxury brands: Waldorf Astoria Hotels & Resorts, Conrad Hotels & Resorts, LXR Hotels & Resorts, NoMad Hotels and Signia by Hilton.
The invitation-only program, formerly known as Impresario, is designed for Hilton’s top-producing luxury travel advisors in every region.
“As our luxury portfolio continues to grow, Hilton for Luxury represents our ongoing commitment to providing elevated and seamless solutions for our top travel advisors,” said Frank Passanante. SVP and global head of Sales, Hilton.
"Through this program, both advisors and their clients can benefit from Hilton’s industry-leading offerings to enhance the luxury travel experience.”
Program perks include the Luxury Concierge Desk, best available rates, double Hilton Honors Points, complimentary breakfast for up to two guests, hotel credit per stay, next-category upgrades and early check-in or late check-out, based on availability.
Hilton announced in a press release that the "one-stop shop" for luxury advisors will offer improved connectivity and access through a dedicated private website.
The program also offers advisors access to exclusive offers from Hilton luxury-branded hotels and resorts, value-added benefits, and direct contact with on-property hotel team members. Each hotel has a dedicated team of Hilton for Luxury Ambassadors appointed to ensure that program features and benefits are fulfilled.
Hilton Luxury Brands encompasses 100 hotels and resorts in destinations around the world.
Most recently, Hilton welcomed the NoMad Hotels brand, a luxury hotel brand centred around dining and drinking experiences.