The Bahamas welcomed a record-breaking 11.22 million international visitors in 2024, surpassing the previous high of 9.65 million in 2023.
Despite challenges from Hurricanes Milton and Oscar, the country's tourism industry saw a 16.2% increase in foreign air and sea arrivals compared to 2023 and a 54.7% rise from 2019.
December 2024 was particularly strong, with 1.15 million visitors arriving, marking a 14% increase over 2023 and a 62% jump from 2019.
"These record-breaking achievements are a powerful testament to the tourism marketing strides by the Ministry of Tourism and the supportive dedication of our partners across the destination, who, alongside our passionate locals, continue to offer unparalleled experiences throughout our beautiful and culturally rich islands," said Deputy Prime Minister and Minister of Tourism, Investments & Aviation, I. Chester Cooper.
According to a Florida-Caribbean Cruise Association report, the cruise industry played a significant role, generating $654.8 million in expenditures during the 2023/2024 cruise year.
Luxury brands such as Rosewood, Six Senses, Montage, Park Hyatt, Bvlgari, and Four Seasons Residences have strengthened the Bahamas' reputation as a premier destination.
Director General of Tourism Latia Duncombe attributed the growth to various factors.
“The Bahamas’ exceptional tourism growth reflects our relentless drive to elevate the visitor experience and expand our global reach. These milestones are the result of innovative marketing strategies, strong industry partnerships, and the unwavering hospitality of the Bahamian people," she said.