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Discover Central Europe Roadshow Kicks Off in Toronto

Budapest Hungary Parliament and the bridge over the Danube in Budapest at sunset.
Tourism boards from Czechia, Hungary, Poland, and Slovakia landed in Toronto this week to connect with Canadian travel advisors and inspire bookings to Central Europe.
The event kicked off the start of the Discover Central Europe roadshow, which will also visit Boston and Fort Lauderdale.
Hosted at Universal Eventspace in Vaughan, the agenda included a destination panel discussion, networking opportunities with 19 destination suppliers and representatives from Air Canada and LOT Polish Airlines, as well as Central European cuisine.
"We are thrilled to connect with Canadian travel professionals," said Michaela Claudino, USA & Canada Director at Czech Tourism. "Czechia experienced a 20% increase in arrivals from Canada during the third quarter of 2024. We’re optimistic these numbers will climb even higher with the introduction of direct flights next year. Canada is a key market, and this event showcases Czechia’s historic towns, castles, and spa experiences, alongside Central Europe’s diverse offerings."
Air Canada will relaunch its summer seasonal service from Toronto to Prague on 06JUN 2025, offering year-round connections to Central Europe through its AJV partner Lufthansa. Additionally, LOT Polish Airlines offers nonstop flights connecting Toronto, New York-JFK, Newark, Chicago, Miami, Los Angeles, and Warsaw, Rzeszow, and Krakow.
Travel advisors can access the educational program at www.centraleuropespecialist.com to become certified specialists in promoting Central Europe as a seamless, multi-country travel experience.
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