
Oceania Cruises is partnering with whiskey brand Chapter 7 on the creation of an exclusive 20-year-old small-batch cask of whiskey to celebrate the launch of its new 1200-guest ship, Vista, and the brand's 20th anniversary.
304 bottles of the whiskey will be drawn and will be available for purchase by guests sailing on board Vista during its inaugural season this summer.
This partnership comes as part of a long-term collaboration with Oceania Cruises and cruise retail company Harding+.
"We are excited about the immersive approach that Harding+ and Chapter 7 are bringing to the launch of Vista and the continuing celebrations of our 20th anniversary," said Frank A. Del Rio, President of Oceania Cruises.
"The importance of guest understanding is at the heart of this partnership, and innovative, emotional approaches in telling our brand stories, which engage all the senses, are at the heart of Oceania Cruises."
Sebastian Harding, Director of Operations at Chapter 7 Whisky, added, "We are honored to bring our 20-year aged special cask to such a special occasion for Oceania Cruises. We believe a cask is like a character in a novel, where the best ones tug at the heartstrings and don't let go. We believe our 304 specially curated bottles can play just that role of character for Vista's guests, as they discover something special that perfectly complements their cruise experience."
To celebrate the production of this one-off cask, Harding+ has produced a film that tells the story of luxury, rarity and the creative passion behind the whisky-making process. The film demonstrates the cask selection process and the journey from there to the bottling, the nosing, and the palate test.
The Harding+ Chapter 7 film can be viewed here.