Air Transat, in partnership with the Peruvian Tourism Board, Promperu, held a familiarization trip in Lima in early June to promote Peru as a new destination in its network.
The group was made up of Air Transat sales teams and 10 tour operators and partners from Quebec and Ontario:
- Tours Chanteclerc
- Exotik Tours
- Voyages Traditours
- Martour International
- Majestic Tours
- Globus Family of Brands
- Voyzant
- Airmiles
- Laurier du Vallon (groups and conferences)
- BCD Travel
Air Transat said the program focused on learning experiences and meetings with tourism stakeholders. It started with a trade fair, where participants made contact with top local suppliers such as Peru VIP Travel, Lima Tours, Casa Andina, Latventure, Hotel Las Dunas, Hilton Lima Miraflores, Chaski Ventura, Viaje Premium Peru, Machu Picchu Inc, and Tanit Trails.
The itinerary also included visits to Peru's landmarks, including the city of Lima, the Ica wine region, the Paracas desert, the city of Cusco, the Sacred Valley and Machu Picchu, as well as an Inca community at La Base Lamay.
“This trip has strengthened the ties between the partners, improved their understanding of the destination and generated a strong enthusiasm to promote Lima and other regions of Peru. This demonstrates Air Transat's commitment to enriching its offer by introducing attractive destinations such as Peru”, said Jhadyd Gonzalez, National Sales Manager at Air Transat.
