AMR Collection to Bring Secrets Brand to St. Lucia

Apple Leisure Group (ALG) announced that an ALG affiliate has entered into an agreement that will bring the Secrets brand to St. Lucia. According to ALG, Secrets St. Lucia Resort & Spa will be the second branded property of the AMR Collection portfolio on the island, and will follow the opening of Zoëtry Marigot Bay St. Lucia, which is located 40 minutes away from the future Secrets.

Once rebranding is completed by late 2023 after extensive renovations beginning fall 2022, the adults-only Secrets St. Lucia Resort & Spa will feature 342 rooms and suites. Currently the St. James’s Club Morgan Bay, the resort will offer guests on the island with a stretch of perfect, white-sand beach lined with palms. Just "minutes" from the Rodney Bay Marina, Cap Estate Golf Course, and capital city of Castries, resort guests can enjoy a view of mountains, volcanic beaches, reef-diving sites and fishing villages.

“AMR Collection is thrilled to expand its presence in the eastern Caribbean gem of St. Lucia. The spectacular island full of natural wonder is the perfect destination for the Secrets Resorts & Spas brand to welcome guests seeking luxury, adults-only getaways,” said Javier Coll, Group President of Global Business Development at Apple Leisure Group®. “The signing of Secrets St. Lucia Resort & Spa is the right next step to meet traveler needs and expand the brand footprint to this exclusive destination.”

As part of the brand’s Unlimited-Luxury concept, Secrets St. Lucia Resort & Spa will offer five a la carte dining choices, five bars and lounges, unlimited international and domestic spirits, 24-hour room concierge services, swim-out suites, pool and beach service, a wedding gazebo, and more. Additional features include a Secrets Spa by Pevonia and fitness center, two beachfront pools with views of the Caribbean Sea, and day to night activities and entertainment.

For more information on AMR Collection, visit its web site.