
Jamaica is still recovering from the effects of Hurricane Melissa but many news reports about island destruction are highly exaggerated and, in some cases, untrue.
While a number of communities in Jamaica's western and southern parishes were significantly impacted, the island is large and diverse—and many regions, including those where Island Outpost properties are located, experienced only minimal effects. Even areas more heavily affected, like Jake's in Treasure Beach, are making headway and will be reopening before the festive season.
Below is an update on the status of Island Outpost's three boutique hotels—GoldenEye, Strawberry Hill, and The Caves—following the storm. In sum, all Island Outpost properties are well outside any deeply impacted areas, are fully operational, welcoming guests, and continuing to offer the immersive, soulful Jamaican experiences for which the brand is known.
**Note to editors:** If you would like, we can arrange an interview with CEO Marika Kessler and also Jason Henzell, owner of Jake's in Treasure Beach on the south coast.
Jamaica Is Open, Operational, and Welcoming Visitors
Island Outpost Property Update
GoldenEye — Oracabessa / Ocho Rios
Strawberry Hill — Blue Mountains / Kingston
Jake's in Treasure Beach, long-time friends of the Island Outpost family, is also making strong progress:
A Note on Perception vs. Reality
Island Outpost emphasizes that much of the concern among travelers stems from misinformation and images circulating online that do not reflect conditions in the majority of Jamaica.
"Jamaica is a big, resilient country," CEO Marika Kessler shared. "Some communities are rebuilding, and our hearts are with them. But the island's tourism hubs, infrastructure, and daily life—from Kingston to the North Coast—are open, safe, and functioning. Our properties were largely untouched, and our teams are ready to welcome guests with the warmth and hospitality Jamaica is known for."
Chris Blackwell, Founder of Island Outpost, also weighed in: "Jamaica has always been defined by its heart. The island faced a powerful storm, but our spirit never wavered. Our teams across GoldenEye, Strawberry Hill, and The Caves showed extraordinary care and resilience. Today, the sun is shining, the music is playing, and Jamaica is ready to welcome travelers with open arms."
Black Friday Offer
Like many resorts around the world, Island Outpost is offering a Black Friday promotion to encourage travel bookings.
Visitors planning future travel can take advantage of Island Outpost's Black Friday "Island Time" promotion: 30% off stays of 3 nights or more at GoldenEye, Strawberry Hill, and The Caves.
(Full terms available upon request or via the website.)
Supporting Communities
"Our properties are fully operational, our staff are safe, and our communities are moving forward. It's important for travelers to know that Jamaica is open. Visiting now not only provides a beautiful, restorative experience—it supports local families and helps our island continue to rebuild where needed," continued Kessler.
While Island Outpost's properties were spared significant damage, the company remains committed to supporting affected communities. The company is donating US $1 per room night to ongoing recovery efforts through the GoldenEye Foundation, which directly supports impacted communities.
Through the GoldenEye Foundation, Island Outpost is working with local partners to provide direct assistance to families most impacted by the storm. Travelers who wish to contribute may donate via the GoldenEye Foundation; additional information about national relief efforts can be found through SupportJamaica.
"Whether through your visit or your generosity, your support helps Jamaica rise stronger than before," said Kessler.