Intrepid Travel Returns to TIFF with Midnight Madness Pop-Up

Intrepid Travel, a world leader in responsible travel, has returned to the Toronto International Film Festival (TIFF) as the presenting sponsor of the festival’s Midnight Madness program for the second consecutive year. After a successful debut partnership in 2024, Intrepid is once again connecting the worlds of cinema and adventure by bringing back its immersive Intrepid Travel Box Office Pop-Up at David Pecaut Square.

Running daily from September 4–14, the pop-up blends the excitement of film with the transformative power of travel, offering festivalgoers interactive experiences, cultural storytelling, and exclusive giveaway.

"After the success of last year’s debut, returning to TIFF was an easy decision” said Christian Wolters, President of Canada at Intrepid Travel, "we’re excited to be back in the thick of the action with the Intrepid Travel Box Office op-up. It’s an invitation to festival goers to stop by, explore, and connect."

Highlights of the Intrepid Travel Box Office include:

• Chance to win a small group adventure for two to Morocco, Peru, Newfoundland, or Greece, by scanning a movie poster QR code.
• Free, limited-edition Intrepid x TIFF 50 tote bag, designed by Toronto artist Tabban Solemani (while supplies last).
• An interactive quiz matching participants with their ideal Intrepid trip style.
• An immersive ticket booth photo-op.

A Bold Program for Bold Travellers

TIFF’s Midnight Madness program is renowned for showcasing the best in action, fantasy, shock, and horror cinema — reflecting the same adventurous and bold spirit that defines Intrepid’s travellers.

"TIFF audiences are curious, bold, and engaged, just like our travelers. This partnership is about more than brand visibility; it’s about forging connections with people who want to experience the world differently," said Wolters.

This year’s slate includes Normal, directed by Ben Wheatley and starring Bob Odenkirk; Dust Bunny, the highly anticipated feature debut of Bryan Fuller; and Takahide Hori’s imaginative stop-motion fantasy Junk World. The program opens with Matt Johnson’s comedy Nirvanna the Band the Show the Movie and closes with Grace Glowicki’s macabre horror-comedy Dead Lover.

“Our goal is to meet people where culture is thriving — and Toronto, as one of our largest markets, is the perfect stage to inspire a new generation of Intrepid travellers” Wolters added.

The Intrepid Travel Box Office Pop-Up is open at David Pecaut Square:

• September 4: 4–10 PM
• September 5–14: 10 AM–10 PM

Event page: https://www.intrepidtravel.com/ca/toronto-international-film-festival