Barbados is giving travellers an early gift this year with its "Feels Like Summer" campaign.
Launching on Boxing Day, the Barbados Tourism Marketing Inc. program will give travellers exclusive digital credits of up to BBD$400 ($266 CAD) when booking between 26DEC, 2023 and 24FEB, 2024.
Feels Like Summer Campaign
“What makes a vacation memorable is the experiences that create lasting memories and emotional attachments,” BTMI officials said. “The unforgettable trips that are constantly in your daydreams and evoke different feelings.
“These are all feelings you can find on a vacation to Barbados.
“The ‘Feels Like Summer’ Campaign portrays feelings you endure when transported to a blissful paradise; the joy that ignites your soul when you see your long-distance loved ones or simply the contentment of just being able to relax.
"The campaign aims to invoke various emotions that will influence different types of travellers to book their trip to Barbados; experiencing the feelings a summer getaway can bring through this promotion."
The booking window is set to run from 26DEC, 2023 to 06FEB, 2024, with registration for the digital credits opening from 26DEC to 31MAR, 2024.
How the Campaign Works
The campaign's travel window spans from 16APR to 30SEP, 2024, providing ample time for visitors to soak in the landscapes of Barbados. Note that blackout dates apply from 04JUN to 30JUN and from 29JUL to 11AUG.
To qualify for the "Feels Like Summer" promotion, travellers must meet the following criteria:
- Must be 18 years and older.
- Hold a valid reservation at a participating property.
- Book a minimum stay of seven (7) nights.
The Summer Offer
Approved travellers meeting the promotion requirements will be eligible to receive summer digital credits:
- 11+ Nights: Up to BBD$400 ($266 CAD)
- 7-10 Nights: Up to BBD$300 ($199 CAD)
These digital credits can be redeemed exclusively through the BookBarbados.com Trip Planner at participating experiences, shopping, and food establishments. The credits will be issued in denominations of up to BBD$100 each, with each approved traveller entitled to claim one digital credit per participating business. Please note that no refunds or cash equivalents will be provided.
Registration for the campaign officially launches on Boxing Day, 26DEC. Visit Bookbarbados.com/feelslikesummer for more information.