‘Virtuoso Canada On Tour’: New Team, Optimistic Outlook on Future of Luxury
With Úna O’Leary, General Manager, Canada


Úna O’Leary, Virtuoso’s General Manager for Canada, spoke with Open Jaw’s Nina Slawek at ‘Virtuoso Canada on Tour’ on 28APR in Toronto.

Virtuoso actually expanded in Canada during the pandemic, and O’Leary discussed the luxury consortium’s strategy behind its new team and infrastructure in Canada as well as its focus on increasing brand awareness among both agents and consumers in the country.

Virtuoso advisors attending the event also learned about key travel trends shaping recovery for luxury travel advisors, and O’Leary discussed with Open Jaw how customers are planning longer, bucket-list trips, celebration travel and eco-conscious or sustainable travel. She also described the luxury consortium’s optimism for the future of the brand and luxury travel for Canadians.

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