Hyatt Hotels announced its continued growth of the Hyatt Place and Hyatt House brands throughout 2023. The company said this includes expanding the brand’s footprint in the U.S. in new markets "where there are no Hyatt hotels," as well as the "expansion of airport locations."
According to Hyatt, its "pipeline of select-service brands is the fastest growing segment of Hyatt’s portfolio in the U.S." Hyatt Place has a uniform offering for shorter term stays, while Hyatt House is geared toward extended stays with rooms of different sizes, from studios to suites equipped with full kitchens.
The news comes on the heels of Hyatt announcing progress in the development of the Hyatt Studios brand, Hyatt’s new upper-midscale, extended-stay brand, the latest select service brand in the Hyatt portfolio, including franchise agreements for the first locations in Mobile, Ala. and Marysville, Calif. The Mobile location is slated to open in 2024.
“Hyatt continues to identify white space in sought-after markets,” said Jim Tierney, SVP of development and owner relations. “Based on our intentional growth strategy, we focus on growing in new markets... without creating intra-brand competition.”
By the end of 2023, Hyatt expects to have an established hotel presence in U.S. markets that currently do not have a Hyatt hotel located within five miles, including:
- Hyatt Place Albany (N.Y.)
- Hyatt Place Flagstaff (Ariz.)
- Hyatt Place Munster (Ind.)
- Hyatt Place Newark / Main Street (Del.)
- Hyatt Place St. Augustine / Vilano Beach (Fla.)
Additional growth for the company includes the entry of the Hyatt House brand in the following markets:
- Hyatt House Bentonville / Rogers (Ark.)
- Hyatt House Colorado Springs Airport (Colo.)
- Hyatt House Lansing / University Area Lansing (Mich.)
- Hyatt House Mall of America / MSP Airport (Minn.)
- Hyatt House Vacaville (Calif.)
Throughout 2023, Hyatt continued to expand, increasing its brand footprint at airports across the U.S., including the following locations:
- Hyatt House Orlando Airport (Fla.)
- Hyatt House Sacramento Airport / Natomas (Calif.)
- Hyatt Place Melbourne Airport (Fla.)
- Hyatt Place Sacramento International Airport (Calif.)
More information on Hyatt's website.