Canada Ranks as Fastest-Growing Market to Los Cabos

Canadian travel to Los Cabos surged 12.2% in the first two months of 2025 over the same period a year ago. That double-digit uptick makes Canada the fastest-growing international market for the destination at the southernmost tip of Mexico's Baja Peninsula, according to the Los Cabos Tourism Observatory.

Now representing 12.4% of total visitors, Canada has solidified its spot as the region’s No. 2 international source market behind only the US, driven by service from major hubs Toronto, Vancouver and Calgary. It's also been getting a growing lift from secondary markets like Kelowna and Victoria.

Flight occupancy from Canada hit 90% this winter, with demand rising for wellness, culinary, and luxury travel.

"Canadian travellers are seeking more meaningful experiences, places where they feel safe, welcomed, and inspired,” says Rodrigo Esponda, Managing Director of the Los Cabos Tourism Board. "Los Cabos delivers that balance of exclusivity and authenticity. It's a destination that invites travellers to slow down, connect with nature, and rediscover themselves far from the crowds and complications of traditional sun spots.”

The region continues to benefit from expanded connectivity, advance bookings and increased interest in its high-end offerings.

Chris Daniels

Though he’d only flown a handful of times as a kid, Chris Daniels’ career has since taken him around the world — from Grand Cayman to Hong Kong. It’s now brought him to the team at Open Jaw. As a former contributing editor at Hello! Canada, he brought the magazine’s food and travel pages to life, covering star-studded events in the Caribbean and US, interviewing celebrity chefs like Gordon Ramsay, Giada De Laurentiis and Emeril Lagasse. He also worked at Time, contributing to its coverage of the US Open tennis tournament in New York City. Fun fact: While much of the world baked bread during the pandemic, Chris and his wife had a beach house built on the Honduran island of Roatan. Called Casa Coral Dreams, they now rent the tropical escape to visitors from around the globe.

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