Hotelier Accor Group is now an official partner of the Paris 2024 Olympic and Paralympic Games. Paris 2024 President Tony Estanguet and Chairman and CEO of the Accor Group Sébastien Bazin announced the news at the Destination France Summit, which took place on 04NOV, and was attended by the French President Emmanuel Macron.
As a result of the partnership, the Accor Group will offer its hospitality services to athletes and the media in their respective villages. In addition, accredited personnel can enjoy the full extent of Accor’s service as it provides them with accommodation all over France.
Sébastien Bazin, Chairman and CEO of Accor said, “Accor is proud to partner with the Olympic and Paralympic Games Paris 2024, when athletes and spectators from the world over will come to France to see what we have to offer. Our employees and teams are already pulling out all the stops to show the world what hospitality means in France and offer everyone an unforgettable experience and stay during the greatest sporting event on the planet. Paris is hosting the Games, and we will be ready to host the people who are making them happen.”
The partnership will also involve the following:
Service Management in the Athletes’ and Media Villages
The hotel operator will oversee athlete and media accommodation facilities in their respective villages which, according to Accor, is a first for the Olympic and Paralympic Games. Accor’s staff will enable the athletes and media representatives to enjoy the service provided by the group, as well as benefit from services and facilities during the competition period.
An Online Booking Platform
Accor will also provide a digital hotel booking platform for Paris 2024. The platform, provided by ResaEvents, a subsidiary of the Accor group, will cover the French hotel market around Olympic and Paralympic venues to make it easier to book hotel rooms and provide an efficient customer experience throughout the Games. Through this strategy, the Organizing Committee seeks to enable France’s tourism industry to take advantage of the attention brought by the Games.
Highlighting the Diversity of the French Hotel Industry
Accor’s properties, with over 1,600 hotels in France and 20 brands ranging from luxury to low-cost, will be made available to Paris 2024 accredited personnel. The allocation of accommodations, which is still subject to International Olympic Committee (IOC) approval, has been developed in partnership with the French tourism industry since the bidding phase so as to reflect the diversity in the French hotel industry.
ALL – Accor Live Limitless Loyalty Program
Accor has announced that its Accor Live Limitless Loyalty (ALL) will be available the Paris 2024 Games. Customers with ALL have the possibility of spending their points on rewards over the months leading to the Paris 2024 Games. Event-specific rewards have yet to be named.
Tony Estanguet, Paris 2024 President said, “I am delighted to welcome Accor into the Paris 2024 family. This partnership marks the culmination of our close collaboration with one of the world’s leading hotel groups, right since the bidding phase. It reiterates our shared objective to offer all those involved in the Olympic and Paralympic Games – the athletes, officials and media – a service and experience that reflect our special take on welcoming in France when we host them for Paris 2024. Benefiting from optimal living conditions, they will be able to focus on what really counts – the show and their performance.”
For more information on the Accor Group, visit its web site.