Direct Travel Acquires ATPI, Forming $6B Global Travel Heavyweight

Direct Travel, Inc. has acquired UK-based ATPI, its longstanding strategic partner, forming a global travel management company with over $6 billion in annual travel volume. The combined organization will have an expanded footprint across more than 90 countries, serving corporate, leisure, events, and specialty travel sectors including energy, marine, sports, and mining.

This move accelerates the international rollout of Direct Travel’s Avenir Travel Edition, a new technology platform aimed at providing real-time data for business travellers and travel managers. Both brands will maintain their identities, and no redundancies are expected due to minimal business overlap. The executive teams from both companies will remain in place to ensure continuity.

Founded in Manchester, ATPI brings expertise in specialty sectors, and Direct Travel plans to invest further in expanding its reach in these markets. The acquisition builds on years of collaboration between the two firms since 2017 and is designed to offer clients a wider suite of travel solutions and technology tools globally.

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