Celebrity Cruises has promoted Katina Athanasiou to SVP, Sales and Services for the Americas, Cruise Week is reporting, following the retirement of Dondra Ritzenthaler.
In a note to advisors, Celebrity's new president Laura Hodges Bethge says:
"I am pleased to share that Katina Athanasiou has been named our new Senior Vice President, Sales and Services for the Americas, driving the brand’s sales strategy and trade support and services in this region. She assumes the role today, reporting directly to me.
Katina joined us last December as our Vice President, Sales for the Americas, bringing two decades of industry sales experience to the brand. Prior to that, she served as Senior Vice President, Sales at Silversea Cruises and Chief Sales Officer for Norwegian Cruise Line, among a variety of other sales management roles for the company’s various brands.
She is a graduate of The Florida State University, with a degree in business communications, and is a member of CHIEF, a private network focused on connecting and supporting women executive leaders.
Katina has quickly proven herself to be a great sales leader bringing a passion for our guests, excellent relationships with our trade partners, and deep industry insights to drive our trade business. Her energy and expertise will be a great asset to us as our fleet grows and our brand evolves."