Rittenhouse Joins Carnival As V.P. Product Development; Arnholt Named V.P. Onboard Marketing
Open Jaw

Lania Rittenhouse, has been named Vice President for product development at Miami-based Carnival Cruise Lines. Rittenhouse will oversee the development of all guest-facing product features and services as well as long-term planning for the line's various ship refurbishment projects.  She will also play a key role in development and design of the line's next generation of ships. 


Prior to joining Carnival, Rittenhouse was President of LMR Global Consulting, a Fort Lauderdale-based travel and tourism management consulting company that included Carnival among its clients.  Lania worked closely with Carnival management in developing new guest product concepts for the Carnival Magic which will make its debut next year. Rittenhouse also spent four years as Vice President of hotel operations at Norwegian Cruise Line, with responsibilities that included a variety of ship refurbishment and product development initiatives, and nine years at Renaissance Cruises, where she held several operational posts, including Vice President of cruise operations and senior director of newbuildings, delivering eight ships in a two-and-one-half-year period.  She also served as director of tourism for the Cayman Islands for two years.


"Lania's extensive background - which includes senior level positions both in the cruise and tourism industries - makes her the ideal candidate for this position as we develop new products and features for both new ships and our existing fleet," said Ruben Rodriguez, Carnival's Executive Vice President of ship operations. "Lania has already developed some exciting new ideas for the Carnival Magic and her creative input will be critical as we begin conceptualizing our next generation of ships."


In an effort to enhance onboard marketing programs, Chris Arnholt has moved over to the newly created position of Vice President, onboard marketing, where she will create and direct programs to promote and communicate services, amenities and offers across multiple areas.  She will report to Gus Antorcha, Senior Vice President of guest commerce.  


Arnholt, a 19 year Carnival veteran, has held a variety of marketing positions within the company and served as Vice President of marketing services for eight years prior to moving into the product development area two years ago.  "We are fortunate to have someone with Chris's extensive marketing background and her recent product development experience to lead this important new effort," said Rodriguez. 

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