From a Winter Escape, a Wedding to a Culinary Adventure

Hawaii awaits Canadians with open arms

Hawaii gives forensic care and foresight to creating authentic and immersive experiences. No matter which of the six Hawaiian islands your clients choose to vacation on, they will dive into the Aloha Spirit head-on.

Lei making
Threading a plumeria Lei. Photo: Hawaii Tourism Authority (HTA) / Dana Edmunds

Visitors are encouraged to think beyond the sandy beaches, even beyond the rugged lava fields and sculpted mountains. Hear the call of a colourful bird endemic to the Hawaiian islands. Weave your own lei under the expert guidance of a floral artist. Explore the traditions of the past that continue to shape Hawaii’s modern communities.

“Hawaii is so much more than just a beach destination,” says Hawaii Tourism Authority Chief Brand Officer Kalani Kaanaana.

“Hawaii is so much more than just a beach destination,” says Hawaii Tourism Authority Chief Brand Officer Kalani Kaanaana.

“One of the things that make the Hawaiian Islands different from any other place on Earth is the Hawaiian culture. Respectfully visiting the islands’ small towns, interacting with residents, learning from Hawaiian cultural ambassadors, visiting museums, and participating in volunteer experiences, will immerse the visitor deeper in the cultures of Hawaii. In addition, shopping local and consuming locally-made produce and products supports our communities.”

Hawaii’s museums and heritage sites tell a fascinating story about its rich history and culture. The state has two national parks—Hawaii Volcanoes (designated a UNESCO World Heritage site in 1987) on Hawaii Island, and Haleakala on Maui. There are also many state and county parks, including the much-visited USS Arizona Memorial in Pearl Harbor.

Family snorkelling
Photo: Hawaii Tourism Authority (HTA) / Tor Johnson

Active travellers will find plenty of engaging pastimes that teach as well as delight. Kayak the Wailua River, snorkel on Poipu Beach, or hike the trails of Kokee State Park.

There are many ways for your clients to connect with their ohana—family—in Hawaii. From guided snorkel tours to ziplining above the rainforest canopy, Hawaii is a place where you can always be a kid at heart.

For travellers interested in eco-tourism experiences, there are a variety of farm and agricultural tours, botanical gardens and more that showcase the islands’ unique environments.

Fresh Fish Dish
Photo: Hawaii Tourism Authority (HTA) / Heather Goodman

Whatever your client’s tastes, Hawaii has it on the menu. Whether they’re fervent foodies, beach enthusiasts, nature lovers, history and culture aficionados, or guilt-free shopaholics, this archipelago in the middle of the Pacific Ocean has it all.

Here are some of the key travel markets targeted by Hawaii Tourism Canada—and experiences your clients can enjoy:

Experience seekers

There’s so much choice for those who want to try unique experiences in Hawaii. Restoring fishponds, for example, is a special team-building activity that supports the community and allows participants to learn how to fish and feed the community through aquaculture.

Romance seekers

Whether it’s for a wedding, a honeymoon or a romantic getaway, reforestation activities help restore the original vegetation of the islands and create meaningful, symbolic experiences to commemorate a loved one or a new beginning.


This market spends many months in the islands and is looking for all manner of experiences throughout their stay. Most of them are retirees who have made Hawaii their second home and want to make it better. For those interested in history, there are opportunities to help transcribe and digitize historical records or help preserve the deck of the USS Missouri.

Kaanaana is confident there is a way to experience—and malama—Hawaii for every type of traveller, from the young, to the young at heart.

Sunset at Ala Moana Regional Park
Photo: Hawaii Tourism Authority (HTA) / Akira Kumagai

“The older generations also enjoy outdoor activities and are looking for more opportunities to make a positive impact on the planet. Some of them are already participating in regenerative activities at home, and as they have more free time, are looking to give back to the community both at home and abroad,” he says.

For a complete look at all the experiences, your clients can order a free travel planner to inspire their adventure.


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